About Us

Jewish Life in the Park Cities

Chabad of the Park Cities was founded in 2024 to build a thriving oasis of Jewish life in Highland Park and University Park Dallas. Inspired by the Lubavitcher Rebbe’s mission to reach every Jew  no matter their religious background or affiliation. Rabbi Baruch and Mooka and their five children moved to University Park in spring 2024 to establish the first Jewish community in the Park Cities.

Sprawling tree-lined streets, the hustle and bustle of children at play and a strong sense of community are some of what make up the magic of life in the Park Cities. As the metroplex keeps growing, so do the demographic of Jews in HP and UP. We are so excited to offer authentic, exciting, and inspirational events and programs for every Jew to connect. 

Shabbat Dinners, Babyccino, Hebrew Club, Adult Education, Bar & Bat Mitzvah Clubs, Friday Night and Shabbat Day Services, Couples programming and Community Events are just some of the ways you can deepen your Jewish identity at Chabad Park Cities.

Our goal is to support each Jew’s ever-evolving journey, no matter his or her stage of life.

We believe in the inherent value and unlimited potential of every individual. Every soul is G-dly; our mission is to tap into that spark and help every Jew within our reach realize their connection as they move along their spiritual journey, regardless of affiliation, background, or age.

Our Mission

Rabbi Baruch Hecht

A fun loving and down-to-earth guy, Rabbi Baruch moved to Dallas nearly a decade ago to embark on his journey as co-Rabbi at The Intown Chabad, connecting with and inspiring hundreds of Jews of all ages and stages. His big passion for Judaism, people, and sports, melds with his role as Rabbi. He loves to listen and learn with others, has a passion for teaching kids sports or spirituality and is happiest seeing others embrace their potential. Rabbi Baruch is gifted in connecting to people and really seeing them, he can’t wait to unleash the potential of a thriving Jewish community in the Park Cities.

Rabbi & Founder

Mooka Hecht

Program Director & Co-Founder

Mooka is a dedicated wife and mother to her and Baruch’s five rambunctious and loving children. She supports the community through event planning and coordination, marketing, hosting weekly mommy and me and youth programming, and so much more, providing a sensitive and compassionate, friendly face to all who come her way. Whether it is hosting a beautiful shabbat dinner or meeting you one on one, Mooka will make you feel right at home.

  • "Chabad Park Cities is a welcoming center for individuals who are experiencing growth in their religious and familial roles. With the guidance of Rabbi Baruch and Mooka, this community provides a warm and inviting atmosphere, offering opportunities to learn, engage in community activities, and enjoy beautiful Shabbat meals. Each interaction is carefully planned with enriching content that fosters a desire to return. This vibrant and nurturing community provides an exceptional outlet for practicing Judaism and personal growth."

    Alex Hirschberg

  • “The Intown Chabad is our second home here in Dallas. We’ve enjoyed countless celebrations, Shabbats, and holidays with the community here over nearly two decades, from when we were a young professional couple to now, as a family of four. It is an honor and a pleasure to be a part of such a welcoming and dynamic community!”

    Rachel & Greg Pinn